“As a complete beginner, the programme gave me so much confidence. It covered everything I'd hoped for and more, and I can't think of a single thing that was missing. Daisy is such an inspiration to learn from and the stories she shared were so insightful and really made the learning stick. It was lovely to go through it alongside other aspiring PAs.”
Isabel, now working full time for a community app founder

Hiring is easy.
Training is what costs you.

Every new hire takes your time before they give any back. So most founders either hire cheap and end up doing it themselves, or never hire at all.

The cheap hire

Fast, untrained, gone within weeks. You're back to booking your own flights.

The wrong fit

Great on paper, wrong for how you think. You end up managing them instead of the business.

No hire at all

You keep absorbing the hours that should be going into growth.

The difference

We don't send you a CV. We send you a match.

Trained properly

Small groups of eight, taught by someone who's done the job for founders, not by a textbook.

Matched on personality

Every PA is profiled with DISC and 16 Personalities, then paired to how you actually operate.

A profile, not a pitch

You get a full placement profile showing why she fits, where she'll thrive and what to watch.

You choose

Interview her, ask the awkward questions, and only move forward when it feels right.

What she takes off you

Tell her the day.
She handles the rest.

A great PA doesn't hand problems back. She solves them and you only ever see the finished version.

Inbox and calendar

Travel and rebooking

Events and retreats

Supplier negotiation

Client communication

Research and reporting

Reservations and access

Invoices and follow ups

The investment

One fee. No monthly retainer.

You pay once for the match. After that, she works for you.

Placement

£3,000

Personality profiled shortlist

Full placement profile for each candidate

Interview briefing materials

No monthly retainer, ever

This isn't for everyone.

It's for you if

You're doing work you know you shouldn't be

You want someone who thinks ahead, not someone who waits

You're ready for a long term right hand

It's not for you if

You want the cheapest hour you can find

You want a task doer, not a partner

You're not ready to actually let go

Questions, answered.

How does the matching work?

We get to know how you work on a call, then shortlist trained PAs whose personality profiles fit yours.

Is there a monthly retainer?

No. It's a one off placement fee of £3,000, and that's it.

Do I need to know what to delegate?

No. Most founders don't until we walk through a real week together.

What is Bespoke Moulding?

An optional £1,500 add on to your placement. We train your new PA on your business, your SOPs and your tools before she starts.

Who are your PAs?

Women we've trained ourselves, in small groups of eight, to the standard I built my own career on.